What you say vs. What your client hears

What you say often has NOTHING to do with what people hear. As a result, your message will fail to resonate with potential clients. Even worse

Dina

Over the past two years, we’ve written, polished, and given feedback on 200+ LinkedIn profiles. ‘Dis a lot. Throughout that period, we’ve developed a

Dina

Originality is a myth. The best pieces of writing come from successfully upgrading the old, not inventing the new. Connecting the dots from

Dina